Tuesday 3 November 2015

Masizzim 마시찜 @ Somerset 313, Singapore

Brought to you by the same folks who debuted popular Korean fried chicken chain Chir Chir Fusion Chicken Factory, Masizzim is the newest Seoul import at 313 Somerset. Besides all your Korean bingsu and fried chicken craze, Masizzim distinguishes itself from others with 3 headline acts: Beef rib stew, Pork rib stew and Spicy chicken stew. These customisable meat stews are the latest Korean trend to hit town.

Just so you know, Masizzim (pronounced ma-see-zim) is derived from Korean words 'masi' (delicious) and 'jjim' (stew). The folks at Masizzim serves up a medley of traditional and modern Korean dishes such as mix grain rice balls and 3 different types of korean savoury pancakes!

Don some gloves and get craft with Masizzim's rice balls with 2 types of flavours to pick from. Here we have is the Crispy Anchovies Rice Balls $8, they are packed with seaweed crumbs and crushed chili padi atop 3 mixed grains; medium-grain white rice stained purple fro Korean black rice and barley.

Incorporating some fun into your meal, simply mix the ingredients and conjure them into any shape you would love to have. I personally love anchovies rice balls much, the crispy anchovies gives the a crunch in the overall texture as well as a hint of saltiness. I can have the whole bowl to myself :p

Choose between the crispy anchovies or this bowl of Tuna Flakes with Mayonnaise and Fried Kimchi $8 to be packed with seaweed crumbs and crushed chili padi atop three mixed grains.

Step 1: Put on your gloves
Step 2: Mix ingredients well
Step 3: Mould into rice balls of any shape
Step 4: Ready to eat them!

Just like before, simply mix and DIY them into any shape. Thanks to our bento artist, Shirley (@littlemissbento), we got both our flavours in a pretty heart shape!

As mentioned above, Masizzim three headline acts as seen in this picture are Spicy Chicken Stew, Pork Rib Stew and Beef Rib Stew. They are available in an individual or double sized portion.

All meats are marinated overnight then slow-cooked in Masizzim's secret proprietary sauce for at least 6 hours until fall-off-the-bone tender. Order them in a few easy steps:

Step 1: Choose stew
Step 2: Choose flavour - Soy (for Beef & Pork only)/ Spicy (choose level 1-4)
Step 3: Choose noodles - Korean udon/ glass noodles
Step 4: Choose optional add-ons | $2 each - cheese/toppoki/extra noodles

Beef Rib Stew ($18 individual / $32 double)

You can choose to have the stews spicy or non-spicy (for beef and pork versions only), then customise them by selecting either korean glass noodles or udon to be added to your pick.

Pork Rib Stew ($16 individual / $29 double)

This is the pork rib stew in a non-spicy broth and I personally love this. The non-spicy soy flavour; an umami blend of soy sauce, pineapples and Korean pear is indeed lip-smacking.

Spicy Chicken Stew ($16 individual / $29 double)

Unlike the rest, the Chicken Stew is only available in the spicy base. It is made with gochujang (red pepper paste) and it offers the more adventurous four levels of increasingly fiery, tongue-tingling heat. We had the level 1 spiciness and it was quite overwhelming for some. Be warned!

Besides all that stews and rice balls, be sure not to missed the savoury crispy-chewy pancakes. Here's the classic favorite Squid & Leek Pancake $14, traditional korean pancake with tender slivers of squid and leek, served with house-blended dipping sauce. This is a real crowd-pleaser at my table.

Among the 3 savoury pancakes, Masizzim also offers innovation creations such as the Tomato Cheese Kimchi Pancake $13. Fried kimchi and minced beef-infused batter slathered with tomato paste and topped with a wholesome gooey mozzarella and flecks of basil. Real cheesy!

Other innovation creations such as a moreish Potato Pancake $12, also served alongside a piquant dipping sauce of vinegar, soy sauce, sesame, onions, chili powder and pepper. This thin piece of potato is crispy at the edge, taste overall is slightly light, highly recommend to dip the sauce.


Crabmeat & Roe Rice Ball $10.80 - the latest flavour to their rice balls selection. While the best-selling tuna and anchovy rice balls are favoured for their crunchiness, the new crabmeat and roe appeals to those who prefer more delicate nuances. For me personally, I'm on anchovy team.

Kimchi Beef Rib Soup $16.80, a meaty and beefy kind of dish. Simmered in the kimchi broth are glass noodles, egg and tender beef rib. Definitely for the beef lovers.

My kind of comfort food, Spicy Seafood Stew $36.80. I enjoy the broth more than the rest, it carries the rich seafood flavour and not forgetting the fiery oomph. With squid, mussels, prawns and crayfish, there is also the option to pick glass noodles or Korean udon. This stew is customisable with 4 levels of spice.

The dish that got everyone 'wow-ing' over - Honey Mustard Cheese Egg Roll $9.80. Soft fluffy omelette rolled with melted mozzarella and cheddar cheese and finish it off with honey mustard. With a balance of sweet and saltiness as a whole, this is interestingly cheesy.

Appear just like your roti john, here's Tuna Seaweed Egg Roll $10.80. The same rolled omelette as before but now is stuffed with seafood and tomato-flavoured tuna flakes. I would prefer the cheese!

Masizzim is an industrial-looking space with textured grey walls and dark wood tables. Of course a K-pop ditties playing in the background all serve to create an environment of casual eateries in Seoul.

Don't forget to get cool respite with a Sikhye Jar (660ml, $9.50), a korean chilled beverage of malt barley and rice that is brewed in-house daily. This sweet drink eases digestion, a must order!

Besides the headline acts of customizable stews, Korean pancakes and rice balls; there are other Korean favorites such as kimchi fried rice, spicy noodles etc. There are several branches in Korea as well as one in Bangkok, now we can all have a hearty korean feast locally. 맛있는! (Delicious!)

Masizzim 마시찜
#B3-02, 313 Somerset, 
313 Orchard Road
Singapore 238895
Tel: 6509 5808
Opening Hours: Sun-Thurs: 11am-10pm (LO. 930pm)
Fri-Sat: 11am-11pm (LO. 1030pm)


*This was an invited media tasting.

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